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3 Things Healthcare Organizations Should Know About COVID-19 Communications Using Behavioral Research

We’ve learned that during a global health crisis, people look to their health plans as a trusted information source more than ever. So how can you—as a health plan—be sure to effectively communicate with members during this critical time?

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3 Things Healthcare Organizations Should Know About COVID-19 Communications Using Behavioral Research

In this webinar recording, you’ll hear from Icario team members on how to leverage behavioral research to most effectively communicate with members about the COVID-19 outbreak.

You’ll Learn To:

Overcome barriers to get members the information they need quickly, using channels they regularly engage with
Think about different generations of members and the types of messages that resonate
Show up for your members and cut through the noise

Presenters:

Sara Ratner, Government Programs Advisory Council Member, Icario
Matt Swanson, Director of Product Design, Icario
Louise Briguglio, SVP, Design & Product Marketing, Icario

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